Anna Costa is the visionary behind ID by Anna, a design studio that goes beyond aesthetics to create spaces that truly support the people who live and work in them. Blending psychology, neuroscience, and timeless design, Anna has built a career around the belief that your environment should work for you—not the other way around.
But Anna’s journey didn’t start with glossy magazine spreads or perfectly curated interiors. It began in a tiny, shared apartment in Russia, where personal space was a luxury. Later, after moving to Israel and then the U.S., she experienced firsthand how surroundings impact mood, productivity, and overall well-being. The defining moment? Sitting in a dark, cramped office that left her feeling drained. She realized then: space affects everything. That realization sent her on a mission to transform the way people experience their environments.
Anna studied organizational behavior, cognitive psychology, and environmental design, uncovering the science behind how light, color, and space influence our emotions. Armed with this knowledge, she built ID by Anna, helping both residential and commercial clients create spaces that are as functional as they are beautiful.
What sets Anna apart isn’t just her expertise—it’s her deeply personal approach to design. She doesn’t just pick out paint swatches; she studies how you live, work, and move through your space to craft an environment tailored to you. Whether it’s a home designed for balance and relaxation or an office that fuels productivity, every project is rooted in intention, psychology, and real-life functionality.
Anna believes that everyone deserves a space that supports them—one that brings joy, ease, and a sense of belonging. And through ID by Anna, she’s making that vision a reality.
