Your next client wants to be on your podcast.
A podcast turns the conversations you’d have anyway into a month of content and a list of people who already like you. You don’t need a studio. You need two hours a month and something to say.
It’s not the microphone. It’s what the conversation turns into.
I’m Serena Reynolds. I co-host Fearless and Flawed and I run Captrr. I don’t podcast to hear my own voice. Every season has had a reason behind it, and the show does three jobs at once.
Content I never have to invent
One hour of real talk becomes clips, quotes, posts and articles. Captrr gets 20 or more pieces out of every episode. Staring at an empty LinkedIn box becomes optional.
Guests you choose on purpose
We both worked remotely and wanted to talk with other women in business, so we invited them on. When we wanted to know Boston businesses, we invited Boston businesses. Decide who you want to know, then ask them on. An hour of properly listening beats seventeen cold emails.
Getting found when it counts
Every episode is something Google can index and AI tools can quote. When someone asks the question you answer, you’re already in the room.
Tick two and we should talk.
- You’re professionally nosy.You ask the follow-up question everyone else was too polite to ask. That’s most of the job.
- You have opinions.Not a balanced perspective. A view you’d defend at dinner after the second glass.
- People already ask you to speak.Panels, other people’s podcasts, the 4:30 slot on a Friday. Time for your own stage.
- You’d rather work than perform.Good. Nobody needs another ring light and a hot take.
- You’re the best-kept secret in your field.Brilliant at what you do, and the right people still don’t know.
- You hate selling.Perfect. Here the follow-up starts with “thank you for a brilliant conversation.”
You bring the conversation. We do the rest.
- Say yes to the guests
- Show up prepared
- Have a real conversation
- Guest list, invitations and briefing docs
- Question arcs so you never freeze
- Audio and video editing, show notes and artwork
- Publishing to Apple, Spotify, YouTube, LinkedIn and your website
- 20+ clips, quotes and posts from every episode
Doing it all yourself is possible. So is cutting your own bangs.
Real conversations. No script, no fluff.
Two hours a month. One good conversation at a time.
Tell me what you know and who you want to reach. I’ll tell you honestly whether a podcast is the right move.
Not ready? Listen to an episode first.